http://www.manostaxx.com Brand has become a catch-all term. We use it interchangeably to refer to brand image (packaging and logos), brand ethos (mission and messaging), and…
Category: Sales
http://www.manostaxx.com When choosing which new products to develop, companies must decide how much they want to innovate. Should they make an incremental improvement on an…
http://www.manostaxx.com Company Name Product Name Active Ingredient Main Therapeutic Indication Currency Unit 2017 Revenue in Millions 2016 Revenue in Millions 2017 Revenue in Millions (USD)…
http://www.manostaxx.com 9 Proven Ways to Promote Your App 1. “For B2C apps, create a sense of exclusivity. (Good examples: Subtle, Quibb, Mailbox.) The longer you can’t have something, the…
http://www.manostaxx.com Cold emails aren’t a numbers game. You don’t have to send 1000s of emails just to score a disheartening open rate of 2%. (That’s…
http://www.manostaxx.com Copyright © DrugPatentWatch. Originally published at What Happens When a Drug Patent Expires? The theoretical construct of what happens when drug patents expire is simple and…
http://www.manostaxx.com FRIEDRICHSHAFEN, Germany – It is called the next major trend after the e-bike: cargo bikes, regardless whether it is electrified or not. Last month’s…
http://www.manostaxx.com Twelve biological products with global sales of more than US$67 billion will be exposed to biosimilar competition by 2020, with Enbrel (etanercept) whose US…
http://www.manostaxx.com It was found that Amgen’s Enbrel (etanercept) topped the list with worldwide sales of US$5.9 billion (Euros 4.01 billion), followed by Genentech’s Rituxan (rituximab) (US$5.08 billion/Euros…
http://www.manostaxx.com Biologic drugs are highly complex molecules, which have added tremendous value to modern medicine. Although these drugs may be associated with adverse events, the…