Premium Cannabis: The Next Big Wave

TRADELABOR has more than 20 years of experience in the control and treatment of air, working with an experienced and qualified technical staff and with the most advanced technology in this area, which together guarantee the quality of the services provided.

 

 

Loosening cannabis laws have resulted in the rapid influx of new products across North America. Substantial growth in the Californian market—valued at $5.1 billion—has led to changing consumer needs, including the need for more premium products and experiences.

Today’s infographic from Next Green Wave explores the demand for these premium experiences and the implications for the future of the cannabis industry.

We build Industrial Site for Cannabis Oil Extraction. See more at:  PHARMAIUM

 

Premium Cannabis: The Next Big Wave

Modern day cannabis consumers are empowered by information and are willing to invest in a better cannabis experience.

As cannabis evolves from being a novelty to part of a healthier lifestyle, premium products are becoming more prevalent. Consumers are looking for three things: variety of choices, better quality, and to be part of something bigger than themselves.

1. Choices, Choices

The majority of cannabis in the U.S. is currently being smoked as whole flower—but new products like edibles and vapor pens are quickly gaining ground. These products address long-standing concerns with traditional formats, which include:

    • Indiscreetness of smoking
    • Difficult to use
    • Inaccurate dosing
    • Safety hazard

According to Headset, female shoppers prefer edibles and tinctures, whereas men buy significantly more concentrates.

While millennial women rely on these formats primarily for wellness, baby boomers look to cannabidiol (CBD) for pain management and other health issues.

2. Quality is Key

The journey to a premium, quality product starts with the seed. Cultivation in a controlled environment—where careful attention is paid to every stage of the process—is paramount.

Indoor cultivation is an example of a controlled environment, and benefits to this practice include:

        • Complete Control
          Ability to control climate and air circulation
        • Increased Productivity
          Consistent production all year round
        • Hygienic Environment
          Reduced risk of micro-bacteria and pests
        • Standardized Product
          Especially important for medical grade cannabis

3. The Need to Belong

Consumers are looking to satiate their need to belong to a community, and cannabis is providing a wealth of opportunities to do so. Different cannabis formats are used to enhance socializing, with many millennials replacing alcohol with cannabis products entirely. Companies are taking advantage of this mindset by hosting unique cannabis events and pop-up experiences.

As more people veer towards making cannabis central to their lifestyle, more use cases appear. Using CBD for pets or as a pre-workout boost are other ways products have been seamlessly incorporated into everyday life. Brands who capitalize on these cannabis communities by providing memorable and premium experiences will come out on top.

About Next Green Wave

Next Green Wave cultivates premium cannabis products in California. With 25 years of industry experience, Next Green Wave prides itself on their completely integrated operations, covering the entire seed-to-sale process. They are committed to becoming the #1 premium consumer packaged goods brand in California.

 

Continue at:  https://www.visualcapitalist.com/premium-cannabis-the-next-big-wave/

The text above is owned by the site above referred.

Here is only a small part of the article, for more please follow the link

Also see:

www.manostaxx.com

 

Manostaxx
Manostaxx – Industrial Management Consulting

Leave a Reply

Your email address will not be published. Required fields are marked *